In today’s healthcare ecosystem, patients are approaching medical care the same way they approach other large expenses: With lots of research. Online reviews have become a huge research guide for patients and they can sway a patient toward - or far away from - a medical provider. In fact, 84% of patients are relying on online reviews of medical and healthcare providers, and the majority of patients give online reviews equal weight to personal recommendations. Discover more about how reviews can be a powerful tool that drive patients to your practice and positively impact your organic ranking and online visibility.
The impact online reviews have on patients and your medical practice
Tips for responding to and managing online reviews - the good and the bad - without violating HIPAA
What online reviews mean for your website’s visibility
And the DOs and DON’Ts for attracting positive reviews from patients